BO2 is the new brand under the umbrella of Basic’s Sense, exclusively designed and made in Greece. The freshness of style, the breeze of trends and the flair side of women are captured in a clothing line that aims to represent contemporary romance.

In particular, BO2 is the redefinition of BE IN LOVE that was launched by Basic’s Sense in 2012. In February 2014, BO2 evolved the BE IN LOVE essence with new name, new designing concept and new creative team so as to introduce the oxygen of style!

The “behind the scenes” mind for all these changes is Helen Margonidou. The woman that successfully runs Basic’s Sense and whose vision for Greek fashion and style has led to the realization of BO2.

Femininity, optimism, freshness and an eagerness for chic, minimal and romantic outfits are the key inspirational factors for BO2!

Explore the collection and join us on this fashionable trip of freshness!